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PAY WHAT
YOU WANT.

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THE PROJECT
12 graphics. No fixed prices.

Visitors chose what they wanted to pay for selected
tees, totes, and caps.

THE PIECES
"What does belonging cost?"
A series of graphics built around price tags, clothing, and the things we attach value to.

THE POP-UP
Same pieces. Different prices.
Fixed prices off. Amount up to each customer.
Some people paid more. Others paid less. There wasn't one answer.
 

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Untitled design (8)_edited.jpg

Original Graphics

12

Pieces Sold

85

Average Price

$17

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